Bachelor of Arts (Hons) Business and Marketing (Top-up)Awarded by: University of Sunderland, UK

Programme Objectives 

• To enable students to demonstrate relevant knowledge and understanding of organisations, the external environment in which they operate and how they are managed
• To develop and maintain an awareness and understanding of business in a regional, national and international context.
• To develop students with a range of subject specific and transferable skills which will prepare them for a career within a wide range of commercial and not-for-profit organisations and business start-up.
• To develop independent life-long learners.
• To deliver a programme which is attractive to employers at regional, national and international levels
• To widen access to students with diverse educational backgrounds by providing appropriate entry and exit points and appropriate student support and guidance.
• To deliver a programme which assists the School in achieving its mission of promoting and delivering high quality learning and research, relevant to contemporary business and management, through partnership between staff, students, industry and the wider community.

Assessment Methods

Majority of the modules are assessed by coursework only.

Why University of Sunderland, UK

We could give you dozens of reasons, but these are at the top of Sunderland students' list.

• The University of Sunderland is a truly life-changing university, providing higher education since 1901
• Best in the North East for satisfaction with teaching including Management and Marketing (The Guardian University Guide 2017)
• Ranked 27th in The Guardian University Guide 2018: League Table for Accounting & Finance
• Ranked 52th in The Guardian University Guide 2018: League Table for Business, Management & Marketing
• Ranked 71th Overall in The Guardian University League Tables 2018: the highest climber in 2017, rising 30 places in the table
• Top University in the North East of UK (Whatuni Student Choice Awards 2019)
• Member of the Association of Commonwealth Universities (ACU)

Course Highlights:

• Completion in 9 months (Full-Time) or 12 mths (Part-Time)
• 6 modules
• Mixture of examinations and assignments

The University of Sunderland is an innovative, forward-thinking university with high standards of teaching, research and support that sits at the heart of one of the UK's most up-and-coming cities. We have strong industry links and work closely with some of the world's leading companies. Testament to our growing reputation, the University was nominated for University of the Year in 2013 (Times Higher Education Awards)

Our Faculty of Business and Law is recognised worldwide; with students from over 70 countries and a presence on three continents, we are playing a major role in preparing tomorrow’s leaders for long and succesful careers.

Our programmes are highly regarded in terms of student experience, teaching standards and relevance to the real world. This has been recognised in the National Student Survey 2012, where Tourism at Sunderland was voted best in the UK for Overall Satisfaction.

We believe that employability is at the heart of the university experience, and this is underpinned by the drive to develop six key attributes in our graduates: capable, enquiring, creative, enterprising, ethical and global in outlook.
Whatever your future ambitions, make a life-changing decision by choosing to study at the University of Sunderland.

Testimonials

After graduating with a Diploma in Integrated Events Management from Republic Polytechnic in 2015, Miss Yap worked as a flight attendant for 2½ years.

“My parents encouraged me to pursue a bachelor’s degree, so I chose to study at MDIS. It can give me a competitive edge and help with my career transition. The course duration and testimonies of past graduates encouraged me to enrol in MDIS.” Said Ms Yap.

She added: “The institute also conducts workshops relevant to the workplace and the lecturers are experienced industry practitioners.”

Her favourite module is Strategic Management as it is crucial and vital in businesses and can be applied to any organisation.

She is pursuing a Bachelor of Arts (Hons) Business and Marketing (Top-up) degree programme awarded by the University of Sunderland, UK, and will graduate in March 2018.

Read full article here

2017 > October > 25 Oct 2017 > Upgrading to achieve success>

Elisa Yap Li Lin
MDIS Alumna
Class of 2018

Extracted from The New Paper, 25 Oct 2017

 

Choosing between a career and higher qualifications can be tough for many polytechnic graduates. 

Last October, Ms Shao enrolled in the part-time Bachelor of Arts (Honours) in Business and Marketing (Top-up), awarded by the University of Sunderland, United Kingdom.

The top-up degree programme is intended for polytechnic graduates holding relevant diplomas. They would be able to enter the programme's final year and complete their degree in 12 months (part-time). Full-time students can complete the degree in nine months.

This degree programme equips students with a better understanding of organisations, the external environment in which they operate and how they are managed. It also helps develop and maintain their awareness and understanding of business in a regional, national and international context.

Read her full story here.

2017 > March > 20 March 2017 > Topping up your qualifications>

Shao Wentian
MDIS Alumna
Class of 2017

Extracted from Learning Minds Special, TODAY, 20 March 2017

 

I found the programme schedule and duration favourable. It provided great flexibility and allowed me to juggle work, family and studies. I was pleasantly surprised that this programme had allowed me to make a smooth transition back to studying even after a ten-year hiatus.

My fellow coursemates come from diverse backgrounds. This provides valuable opportunities for me to interact with people from all walks of life and broaden my networks.

Apart from gaining an amazing learning experience, this degree has given me an edge in my career. I strongly believe that anyone with sheer determination can do the same.

Read her story here.

2016 > Nov > 30 Nov 2016 > Learning Never Ends>

Pheona Chua
MDIS Alumna
Class of 2016
Gold Award Honours Graduate, 2016

Extracted from BrightMinds Magazine, Poly Edition 30 Nov 2016

I chose the University of Sunderland because it has won several awards and has been nominated as one of six universities for "university of the year".  I am also really excited to achieve my bachelor degree within 1 year.

I am from Indonesia, and despite the many nationalities in my class, my classmates and I were able to bond due to our deep passion for business and respect for other cultures. 

My favourite module was Consumer Psychology.  This module enables me to learn how different people react in certain circumstances and understand consumers' different mindsets or perspectives towards different products." 

Alodia Fedora
MDIS Alumna
Class of 2016
Silver Award Honours Graduate, 2016

 

"The insight and lessons learnt in this degree are useful for when I set up my own business."

"The lecturers had a wealth of industrial experience and could provide current yet relevant insight and strategies on workplace problems and issues that we were facing."

“My favorite modules were market strategy and strategic management.  The marketing strategy module was relevant to my current job while the strategic management module gave me insight that would help me climb the corporate ladder.”

Read his story here.

2016 > June > 24 Jun 2016 > Upgrading his life>

Glendon Ho
MDIS Alumnus
Class of 2015
Second Class (First Division) Honours Graduate, 2015

Extracted from The New Paper Go-Guide Adult Learners, 24 June 2016                                                                   

 

"The history and establishment (MDIS) were important criteria in my selection."

"It was the only top-up course that I found which covered marketing and business.  The modules were relevant to my career and the course work was definitely manageable.  It gives working professionals like me a lot of flexibility.  The course is very application based and I was also challenged to think creatively - a useful skill for projects and challenges I handle at work."

"The lecturers had a wealth of experience.  They share case studies and personal career stories, as well as advice on how to succeed in the working world."

Read her story here.

2016 > Apr > 22 Apr 2016 > Making it work>

Tan Lisha
MDIS Alumna
Class of 2016
Second Class (First Division) Honours Graduate, 2016

Extracted from My Paper Executive Pathway, 22 April 2016         

 

“I wanted to study for a degree from a reputable institution within a reasonable time frame. I decided to join MDIS because I can complete the course in 12 months and continue my work. The things we are taught are applicable
to real-life situations,”

“I made the right choice, and I encourage people who are looking around for courses to consider the programme I chose.”

Read her story here.

2015 > Jun > 17 Jun 2015 > TNP GO Guide (Adult Learner): Eager to stay relevant>

Ms Geraldine Teo
MDIS Alumna
Class of 2015
Second Class (First Division) Honours Graduate, 2015  

Extracted from The New Paper Go-Guide, 17 June 2015

 

Graduate Outcomes

A degree in business and marketing is highly relevant to the needs of organisations of all sizes. 

Career opportunities are available in areas such as as marketing management, marketing research and marketing communications.

Graduation

Students who successfully complete the programme will be awarded the Bachelor of Arts (Hons) Business and Marketing from the University of Sunderland, UK. The degree will be the same as that awarded to the full-time students at the University main campus in the UK.

Progression

Upon successful completion of this programme, students will progress to the MBA Programme from the University of Sunderland, UK.