Further Tailor Your Education in Business
Develop expertise in business problem solving and decision making, as well as enhance your personal development and generic skill of project management. Gain a rigorous and thorough knowledge through our reputable university partners; namely Bangor University (UK), Teesside University, the University of Sunderland (UK) and the University of Plymouth (UK).
Join us at our preview session to learn more about our programmes. Free Admission!
|Preview Session Details|
|Date:||29 August 2019 (Thursday)|
|Free shuttle bus service at Queenstown MRT Station (Exit D)|
Dr Alby Anand Kurian is a marketing theorist and writer; he has been featured among thirty marketers from around the world.
Anand Kurian was educated at Bombay Scottish School, St. Xavier’s College and Government Law College, Mumbai. He stood first in his division at the University of Cambridge ISC examination, he outranked IIT, IIM, IIT-IIM and G.S.Medical College students; at law, he topped Moot Courts in the city, the state as well as in the country. His PhD thesis was recommended by two Deans of IIM, Ahmedabad.
He trained in advertising in New York and founded Emphasis. The company has conceived and executed advertising work for multinational majors such as Procter & Gamble, Unilever and Nestle, and for products such as Lays, Ariel and Coca Cola.
He has conceived and developed the twin marketing management concepts of Reality Plus - Neo People and other allied concepts. His recent concept 'Conflict as a Marketing Tool (CAMT)' was published by Knowledge@Wharton and re-published by the Wharton Center for Leadership and Change Management. Kurian’s book, “The Peddler of Soaps”, was on the best-seller list.