Master of Science Digital and Social Media MarketingAwarded by: University of Plymouth, UK

Programme Objectives 

This programme aims to equip you with skills necessary in this new reality of marketing, actively participating in the planning, development and deployment of real digital and social media marketing campaigns. The programme aims to produce graduates with:

  • significant knowledge, understanding and skills in digital and social media marketing, to address current and future industry requirements
  • range of transferable skills relevant to a career in digital and social media marketing, such as critical thinking, research and communications skills
  • the ability to learn and work autonomously in the pursuit of creative and digital strategies and business solutions

Why University of Plymouth

The University of Plymouth (based in the South West of the UK) is renowned for high quality, internationally-leading education, research and innovation.

With a mission to Advance Knowledge and Transform Lives, Plymouth is a *top 50 research university with clusters of world class research across a wide range of disciplines including marine science and engineering, medicine, cybersecurity and psychology. A three-time winner of the Queen’s Anniversary Prize for Higher and Further Education, the University continues to grow in stature and reputation.

The University has a strong track record for teaching and learning excellence, and has one of the highest numbers of National Teaching Fellows of any UK university. With over 19,000 students, and a further 9,500 studying for Plymouth degree at partner institutions in the UK and around the world, and over 135,000 alumni pursuing their chosen careers globally, it has a growing global presence.

* Research Fortnight Research Power League Table 2014

  • Top 10 Modern University UK Times Higher Education Young Universities 2019
  • Awarded Silver rating in Teaching Excellent Framework (TEF) 2018 in UK
  • Ranked 60th in the Guardian University Ranking 2020, 77th in the Complete University Guide 2019 ranking
  • Ranked 651-700th in the QS World University Rankings 2021

Marketing and Strategy

Branding and Marketing Communications

Digital Marketing

Analytics and Databases

Research Methods for Decision Making

Social Media Theory

Digital Marketing Capstone Project

 

The average lecturer/student ratio is 1 : 100 (lecture)

The average lecturer/student ratio is 1 : 40 (tutorial)

Click here to download profiles of lecturers.

Duration & Intakes

Full-time
Duration  Commencement  Completion
12 Months   TBA   TBA

 

Part-time
Duration  Commencement  Completion
20 Months  TBA   TBA

 

Fees & Structure

 Structure  Tuition Fees  Non-tuition Fees
 Full-time  S$25,145.00  S$700.00 - S$1,700.00
 Part-time  S$24,610.00

Application fees: S$160.50

Note:

# All application fees are non-refundable.
# All fees quoted are inclusive of GST.
Local: Non-tuition fees for full-time programmes include MDIS membership entrance fee, membership subscription fees, MDIS experience workshop, academic writing workshop, medical insurance and fee protection scheme. 
# Non-tuition fees for part-time programmes include MDIS membership entrance fee, membership subscription fees, MDIS experience workshop, academic writing workshop and fee protection scheme.
International: Non-tuition fees for full-time programmes include MDIS membership entrance fee, membership subscription fees, MDIS experience workshop, academic writing workshop, medical insurance, medical examination and administrative fee.
# Non-tuition fees for international students may vary.
# Non-tuition fees are non-refundable, refer to MDIS refund policy for more details.

 

Entry Requirements

Applicants must be of age 21 and above and possess one of the following entrance requirements:

A good honours degree, first or second class, or equivalent, in any discipline

OR

Mature candidates 30 years and above with 8 years of working experience.

English Language Requirements

At least a Grade 'C6' at GCE ‘O’ Levels in English Language

OR

Academic IELTS score 6.5 (with no element below 5.5)

OR

MDIS Professional Certificate in English (PCIE)

OR

Pass the MDIS English Placement test  

OR

Equivalent

 

Financial Assistance Scheme

Student loans from the organisations listed below are available to Singapore Citizens and Permanent Residents. Please contact the organisations directly to find out how you may benefit from their services.

 

Study Loans

 Organisation  Contact Number  Website
 TCC Limited  +65 - 6319 3700   http://www.tcc.org.sg
 DBS Bank  1800 111 1111  http://www.dbs.com.sg
 Maybank  1800 629 2265  http://www.maybank2u.com.sg

 

0% INTEREST CREDIT CARD INSTALMENT PLANS
For All Programmes (Available in 6 or 12 months)

 Organisation  Contact Number  Website
 Standard Chartered Bank  1800 747 7000  http://www.standardchartered.com.sg
 Citibank  1800 225 5225  http://www.citibank.com.sg
 Maybank  1800 968 2265  http://www.maybank.com.sg
 UOB  1800 226 6121  http://www.uob.com.sg
 OCBC  1800 363 3333  http://www.ocbc.com.sg
 DBS  1800 111 1111  http://www.dbs.com
 POSB  1800 339 6666  http://www.posb.com.sg
 Bank of China  1800 669 5566  http://www.bankofchina.com/sg

For Degree and Master (Available in 24 months)

 Organisation  Contact Number  Website
 Citibank  1800 225 5225  http://www.citibank.com.sg

Duration & Intakes

Full-time
Duration  Commencement  Completion
12 Months  TBA  TBA

 

Fees & Structure

 Tuition Fees  Non-tuition Fees
 S$26,750.00  S$2,700.00 - S$2,800.00

Application fees: S$481.50

Note:

# All application fees are non-refundable.
# All fees quoted are inclusive of GST.
Local: Non-tuition fees for full-time programmes include MDIS membership entrance fee, membership subscription fees, MDIS experience workshop, academic writing workshop, medical insurance and fee protection scheme. 
# Non-tuition fees for part-time programmes include MDIS membership entrance fee, membership subscription fees, MDIS experience workshop, academic writing workshop and fee protection scheme.
International: Non-tuition fees for full-time programmes include MDIS membership entrance fee, membership subscription fees, MDIS experience workshop, academic writing workshop, medical insurance, medical examination and administrative fee.
# Non-tuition fees for international students may vary.
# Non-tuition fees are non-refundable, refer to MDIS refund policy for more details.

 

Entry Requirements

Applicants must be of age 21 and above and possess one of the following entrance requirements:

A good honours degree, first or second class, or equivalent, in any discipline

OR

Mature candidates 30 years and above with 8 years of working experience.

English Language Requirements

At least a Grade 'C6' at GCE ‘O’ Levels in English Language

OR

Academic IELTS score 6.5 (with no element below 5.5)

OR

MDIS Professional Certificate in English (PCIE)

OR

Pass the MDIS English Placement test  

OR

Equivalent

 

Application Procedure

International student is required to apply for a student pass if he/she wishes to study full-time in Singapore.

Applicant is required to submit the following documents to MDIS:

MDIS Application Form

  • 4 recent passport-size photographs of the applicant. (against white background)
  • 1 copy of Immigration and Checkpoint Authority (ICA) e-Form 16
  • Copy of applicant's passport pages showing his/ her particulars and travel and travel document's date of validity. (At least 1 year)
  • Copy of applicant's Birth Certificate / Affidavit
  • Copy of applicant's Certified / Notarised copy of Education Results/Certificates and Transcripts ( with detailed results)
  • Copy of the student pass (For applicants transferred from other schools in Singapore) or Notification for Cancellation of Student Pass, Visit pass and Embarkation Form.
  • Must show proof of English Medium Study / First Placement Test Attempted / IELTS / TOEFL
  • Copy of financial ability. (e.g. bank statement, fixed deposit / saving account ) • Visa Required Country only (E.g. minimum amount of RMB150,000 for PRC only)
  • Proof of parent's occupation (PRC only)
  • University Matriculation Form (if applicable)
  • Letter by applicant indicating interest to study with MDIS (study plan/ statement of purpose) for Master programmes

*Notarized English translations are needed if documents are in other languages.

For more enquiries, please contact us at 6278 8000 or email us at ib@mdis.edu.sg.

MDIS permits students to pay their course fee in instalments. An administrative charge of S$107.00 (inclusive of GST) will be levied on each late instalment payment of the course fee. Fees are payable upon confirmation and acceptance of the place in the programme before the programme commencement.

You may pay your fee by cash, NETS, VISA, MasterCard, AMEX or by cheque or through our financial assistance scheme.If payment is by cheque, please indicate the details of the programme applied for on the back of the cheque, stating clearly you personal particulars and company name. Unless otherwise stated, all fees are inclusive of GST.

Please note that under the Private Education Act, all students will enter into a Fee Protection Scheme contract with MDIS.

 

Student Pass Application

International students are required to apply for a student pass if he/she wishes to study full-time in Singapore. Please click here for detailed information.

 

Enquiry Form

If you are interested in this academic program, please complete the following form and one of our representatives will get back to you as soon as possible.

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Quick Information

Course Duration

Full-time: 12 Months
Part-time: 20 Months

Award 
MASTERS

Commencement Dates

Full Time Programme
TBA

Part Time Programme
TBA

Contact Details

Local students:
+65 6247 9111

International students:
Main Hotline: +65 6796 7660