MDIS Alumière🎓💡: The Power of Friendship

Devira Anandya Chandra, MDIS Alumni, School of Business and Social Sciences, Class of 2016

Friends are the family you choose. During her time at MDIS, Devira developed strong bonds with the people she met, which included her classmates, members of the Angel Heart Club and Kumis Singapura (an Indonesian Student Community). Her friendships continued to blossom into numerous career opportunities and many unforgettable memories.

What were the factors that led you to making the decision to study at MDIS?   

It was a simple decision for me to make. First, I wanted to study abroad in Singapore where my family and friends could easily visit me. Second, I wanted to study a major that offered good prospects after my graduation. And third, I hoped to acquire a qualification that would be recognised around the world. That’s why I chose MDIS Singapore, and it was the best decision I ever made!  

“MDIS has been a great platform for me to learn, grow and network.” 

How has MDIS aided you in your learning journey? 

The campus is beautiful and has everything you could possibly need. And with all of these amenities comes a community of people who are as friendly as they are diverse; international students from around the world enjoy the opportunity of learning each other’s cultures. 

MDIS has been a great platform for me to learn, grow and develop my network. The lecturers are very knowledgeable and approachable, the programmes are relevant to my field of interest and the classmates are amazing!  

University of Sunderland, Masters of Business Administration Class  

I have learnt so much from the courses that I took at MDIS. They have helped me hone my skills in writing, critical thinking, business process and communication. The classes were very interactive and we were encouraged to participate actively in class discussions.  

“I would say that choosing to study at MDIS is the best thing I have ever done in my life.” 

Photo taken from Devira’s Instagram 

Blast from the Past. You posted this photo on your IG with the tagline “Kumis Singapura”. Do explain what led to the photo being taken and what you were feeling that day? 

When I was in MDIS, I used to be a part of an Indonesian student community called Kumis Singapura. The aim of this organisation is to help Indonesian students adapt and find their place in Singapore with the help of other Indonesian students. I was very grateful for this group because they helped me feel more at home in Singapore. My gratitude goes out to all the members in this community. In fact, many of us have even formed long lasting friendships with each other!   

In one sentence, how will you describe your overall experience in MDIS?  

I would say that choosing to study at MDIS is the best thing I have ever done in my life. It has made my life so fun and exciting while I am studying for my future. Networking is one of the most important parts, and having friends from around the world is amazing. 

What were the benefits of Networking? 

Networking can help you gain access to many opportunities in several areas. In 2019, I got offered from one of my colleagues and also my senior from the MBA programme under the University of Sunderland to work in her Multi Finance company, Kemuning Mitra Persada. I got a chance to learn more about Finance and Digital Marketing, which has now become my field of interest.  

Also, during the pandemic in 2020, my classmate from China wanted to start a business in Indonesia. I got a chance to collaborate with them as a person-in-charge in Indonesia.  


Angel Heart Community Event 
Professional Certificate in English (PCIE) Classmates 
Kumis Singapura Event (Indonesian Student Community in MDIS) 

“I love the fact that digital marketing allows me to connect with specific audiences with data-driven tools.” 

What inspired you to study Business/Marketing?  

I want to study business and marketing as it is one of the important skills for both professionals and entrepreneurs. I hope to leverage my knowledge and passion to bring out the entrepreneur in me.  

What company are you currently working at and what are your roles & responsibilities at the company?  

Currently I am working as a Digital Marketing in, the first popular online History media in Indonesia. My responsibilities are planning and executing all digital marketing strategies, including SEO/SEM, managing key opinion leaders, marketing database, email, overseeing and managing social media campaigns and being responsible for all digital marketing campaign’s performance and reporting.  

What are the most rewarding parts of your job?  

I love the fact that digital marketing allows me to connect with specific audiences with data-driven tools. This allows me to help my current company yield higher-quality leads that are more likely to become customers. Connecting the business with the most valuable leads will directly improve the conversion rate.  

Photo with Colleagues at 

“I’d also like to start my own business and inspire others to do the same.” 

What do you hope to achieve in the next 5 years?  

I’m excited to see where I’ll be in five years. I hope that, at the very least, I’ll be able to add more skill and have wider networking opportunities. I’d also like to start my own business and inspire others to do the same.  

What advice would you give to future students looking to pursue a career in Business/Marketing?  

If you are interested in a career in business or marketing, you should take the time to learn about what skills and interests you have that would help you succeed in this field. Networking is crucial in any industry and will give you access to many opportunities. Thus, freelancing or internship can be a great way to gain experience while building up your portfolio.  

Graduation Moment 

Congratulations on your wedding! You’ve completed another important milestone in your life. How does it feel?  

The last few years have been incredibly challenging. But I’m proud to say that after completing my Master’s degree at MDIS and having worked for a few years, I’ve also completed another important milestone in my life. I am so grateful for having a life partner to share my life with. It really completes me and gives me a greater sense of purpose as I move forward in my life and career. 

Wedding Photo with MDIS Classmates

Founded in 1956, the Management Development Institute of Singapore (MDIS) is Singapore’s oldest not-for-profit professional institute for lifelong learning. MDIS has two main subsidiaries: Management Development Institute of Singapore Pte Ltd which oversees its Singapore academic operations, and MDIS International Pte Ltd which focuses on MDIS’ globalisation strategy. MDIS offers internationally-accredited courses in Business and Management, Engineering, Fashion and Design, Health and Nursing, Information Technology, Languages and Education, Life Sciences, Media and Communications, Psychology, Tourism and Hospitality Management, and Safety and Environmental Management.

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