Common Units
COM00207 Communication in Organisations
This unit is designed to stimulate improvements in students' communication competencies in business and academia. It provides an understanding of the role and importance of interpersonal communication within organisations. Students are introduced to a range of communication theories and concepts applicable in a business and academic setting. Skills required to improve interpersonal communication competence are illustrated and put into practice.
SOY00411 Tourism Theories and Practices
The unit provides an introduction to tourism. The unit aims to develop students’ knowledge of foundation tourism theories, in particular whole tourism systems, and to understand the application of these theories to practical contexts in tourism and hospitality industries. Important academic skills related to critical thinking, information literacy and essay writing are embedded in the curriculum.
MKT00127 Tourism and Hospitality Marketing
This unit provides an introduction to the role of marketing in the hospitality and tourism industry. It examines consumer behaviour, strategic planning, creating a marketing plan, marketing segmentation and use of the marketing mix.
MNG00440 Introduction to Tourism and Hospitality Management
This unit examines managing in organisations, particularly tourism and hospitality organisations, through the application of management concepts and competencies. The unit is designed around a conceptual model and includes case study analysis and real-life circumstances to develop skill in evaluating for intended management outcomes. Students require access to a computer and the internet as this unit has on-line resources and optional virtual classrooms.
MNG01413 Human Resource and Workplace Management
This unit highlights the importance of strategic HRM to tourism and hospitality. The interaction between line managers and human resource specialists is also examined. Students will gain an appreciation of the importance of people and human capital while critically engaging with modern research literature to identify future industry trends. It uses a student-focused strategy in developing case-study analysis and critical thinking.
ACC10707 Accounting for Business
This unit provides students with fundamental accounting knowledge and skills used by business managers for planning and control. Non-financial considerations, both internal to the organisation and pertaining to society at large, are also addressed.
SCI00419 Food and Beverage Management
This unit provides students with an understanding of strategic, operational and managerial issues facing food and beverage operators. The unit equips students with foundation skills and knowledge required to successfully manage a food and beverage enterprise in a convention, event, industrial catering and café or restaurant setting. Emerging trends and developments in the food and beverage industry are also examined.
LAW00203 Business Law and Ethics for Tourism and Hospitality
This unit introduces students to the Australian legal system and key elements of business law specifically relevant to tourism and hospitality. It also introduces students to some theoretical principles of business ethics. This unit encourages students to recognise the potential legal and/or ethical implications of issues encountered by managers of tourism businesses using a teacher-focused strategy to develop students' problem-solving and analytical skills.
MNG10476 Professional Development for the Workplace
This is a professional development unit that enhances a student’s skills necessary for gaining employment. It includes goal setting, job search skills, resume writing, interview skills, insights into organisational behaviour and practical approaches to dealing with common workplace issues. A key component of this unit is the development of a personalised professional development plan.
MNG00417 Strategic Management for Tourism and Hospitality Enterprises
Every organisation (large or small, in the private or public sectors) contains issues of strategy. Theories about strategies and strategic management are studied alongside illustrative and analytical cases from tourism and hospitality industries, internationally and in Australia.
MNG01222 Facility and Risk Management for Hospitality Operations
This unit examines organisations’ procedures to manage facilities and risk in the hospitality industry. This knowledge is needed to protect guests from safety hazards and organisations from loss of profits. The unit evaluates how tangible aspects of hospitality products are determined feasible in different contexts. It estimates the need to introduce strategic facility management measures for the benefit of operational efficiency. It examines risk management processes and their potential to protect physical, non-physical and human assets.
MNG00441 Hospitality Services Management
This unit introduces students to the concept of hospitality services management where the customer is the centre of the organisation. It develops an understanding of the links between marketing, operations and human resource functions to facilitate effective strategies and service management techniques for hospitality-related enterprises. In particular, this unit takes a student-centred approach and aims to develop students’ teamwork skills. To complete the assessment requirements for this unit, students will need access to a computer and internet.
MKT01420 Conventions, Meetings and Exhibitions Management
This unit provides students with an overview of the convention, meetings and exhibitions industry. It examines the physical requirements, marketing, management and operation of convention and exhibition facilities. Emphasis is also placed on the planning and organisation of conventions and meetings.
ECO00424 Economic Analysis for Tourism and Hospitality
This unit provides an overview of the economic basis and consequences of tourist behavior. Emphasis is placed on the economic implications of tourism for local communities and the international travel and tourism industry. The role of government in tourism development and management is also addressed.
MNG00415 Tourism and Hospitality Research and Analysis
An understanding of the research process is important to tourism businesses. Ability to choose the appropriate collection, interpretation and presentation methods are the focus of this project-based unit. Students are given an introduction to research where they can develop skill in the planning, preparation and design of a tourism research project.
MKT00128 Tourism and Hospitality Sales and Promotion
This is a skills-based marketing unit that covers the areas of destination marketing, media releases, brochure development, internet marketing, product development, pricing, packaging, advertising and the overall management and control of the marketing function in tourism and hospitality organisations.
MNG00427 Entrepreneurship in Tourism and Hospitality
This unit explores the entrepreneurial processes in the context of tourism and hospitality industries. Using an entrepreneurial idea, students will apply problem solving and decision making for strategic and general management of entrepreneurial ventures.
MKT01221-4 Intern Study I - IV
These four units provide a practical workplace experience within the tourism and hospitality industry. Students can undertake a placement in any appropriate industry sector (eg. hotels, resorts, clubs, casinos, government tourism bodies, restaurants, catering and food service operations, private consultancies, airlines, event and conference management, marketing/promotions and special interest tourism operations). These units provide an opportunity for students to apply concepts and principles of business management to a workplace setting in the tourism/hospitality industry and enable students to better appreciate the nature of employment in the industry.
Specialisation Units
MNG10228 Project Management for Conventions and Events
This unit enables students to apply event project planning and management techniques to specific conventions and events. In particular, students will work with project management software and identify its applicability to aspects of the event planning and management processes including: undertaking feasibility studies, scheduling and resource allocation, creating a work breakdown structure and Gantt chart, cost estimation techniques and event evaluation strategies.
MNG10226 Theming and Staging for Convention and Events
This unit aims to provide students with the ability to analytically apply the process of production operations (i.e. programming and theming, and logistics and staging) used in convention, exhibition and event management. These technical and creative processes encompass the decisions that influence how human and technical resources are employed to achieve the desired outcome of an event and are of fundamental importance to event management and planning. The unit investigates effective means of evaluating options and making the selections required to successfully manage a range of diverse events in a variety of contexts.
MNG00421 Events Management
This unit provides students with an international national, regional and local perspective of the event industry and its relationship to the tourism sector. The unit will critically analyse the nature and characteristics of events, their positive and negative impacts on the economic, environmental, socio-cultural and political environments and associated implications pertaining to the sustainable planning and management of events in the global and local marketplace.
