Healthcare Marketing
The module introduces students to the core concepts and strategies in areas including product management, customer services and tourism, new product planning, international marketing and management, logistics and distribution, sales and purchasing, advertising, direct marketing and public relations, marketing research and management consulting, e-business as well as strategic marketing in the healthcare context. It also introduces students to the nature of healthcare products and healthcare consumers.
Research Methodology for Managers
This module is designed to equip participants with the necessary skills to conduct management research using various approaches for different set of issues. The module explains the role of research in management.
Organizational Behaviour
This module aims to provide deep insights into the organizational behaviour in healthcare organizations. The participants will discuss how individuals behave in healthcare organizations, how groups and teams interact and also how managers ensure effective coordination within the specific healthcare organizational settings.
Healthcare Finance and Economics
The aims of this module are to provide an overview of how funds move through the healthcare system and to discuss foundational accounting concepts. Students will understand the supply and demand factors of healthcare, health insurance and risk pooling, as well the importance of examining hospital financing, sources of healthcare funds and uses of hospital income and expenses.
Strategic Management
This module aims to provide an overview of the dynamics of the healthcare industry and to describe the conceptual foundations of strategic management. Students will discuss essential strategic tasks of leadership and management in order to understand the importance of strategic thinking, strategic planning and managing strategic momentum.
Global Healthcare
The aims of this module are to present information about leadership and governance challenges in different countries and evaluate financial and non-financial barriers to healthcare. Students will be able to understand global policies on ageing and provide practical suggestions for enhancing the essential skills of leadership, management, communication and project planning for healthcare leaders.
Ethical and Legal Consideration in Healthcare
This module aims to provide an overview of moral values and judgements as applied to the practice of medicine, so that students understand the importance of Ethics Committees.
Disease Prevention, Treatment and Management
The aims of this module are to describe the effectiveness and availability of various prevention and treatment options so as to explore health promotion and health care. Students will be able to understand how social, environmental, economic and cultural factors have altered the focus of healthcare towards preventative services.
MSc Dissertation
The Dissertation is an independent study that will be carried out under the direction and supervision of an academic member of staff from MDIS. It requires the student to undertake research in a related topic of interest, which will result in a thesis of 20,000 words.