Good business writing is essential in today’s dynamic business environment. However, many corporate professionals are not aware that business writing style has evolved over time and still adopting the older form of business writing. This will not only affect the individual’s professional image but the corporation which they are representing as well.
In this workshop, you will learn the techniques, format and delivery in writing better emails and letters. You will also learn to balance your own and your reader’s needs, organise your thoughts clearly and express yourself in a modern business style.
Upon completion of this workshop, participants will be able to:
Organise their thoughts and tailor their writing style to fit their readers' needs
Learn the technicalities of email and letter writing
Understand the proper etiquette and format in emails and letters
Improve the readability of their email messages and letters
Express themselves effectively and concisely
Who Should Attend
All levels of staff, Managers, Executives and non-executives.
Writing Tips and Techniques
Understanding the fundamentals of good business writing—Modern day business writing vs. older form of business writing
Distinction between concise and summary writing
Effective Organisation and Planning
The five W’s of planning
Approaches to writing
Using tone effectively in writing
The four steps structure to drafting business letters
Handling the email complaint
Useful phrases and terms
Replying to Customer Types
Essentials of Emails
Customising your content to different reader types
Characteristics of emails
Observing proper email etiquette
Learning from a Partner
Ms Caroline Josephine Dawson holds a Master of Arts degree in Mass Communications from the Nanyang Technological University (NTU), Singapore. She has more than 8 years of invaluable experience in teaching business, environmental and technical communication and 10 years in the field of journalism and publishing. Caroline has trained operational, supervisory and managerial staff from various organisations.
As an Editor of 4 publications, i.e. Executive Inc, The Hemispheres, The Hemispheres Kid and Koolkidz Magazine, Caroline is presented with opportunities to conduct all facets of written communication to not only the corporate sector but students and aspiring writers as well. Caroline has also written several articles which have all been published in established local magazines. Her dissertation “Effective Ways of Promoting Environmental Consciousness among School Children in Singapore” is kept in Nanyang Technological University (NTU) and various nature organisations in Singapore as resource and reference material on environmental and persuasive communication.
In addition, her professional work experience as a Corporate Trainer has required her to market the value of her programs and persuade clients to value and understand the urgency of good communication skills in the work force. She has also worked with the Workforce Development Agency of Singapore to develop training content for the Employability Skills System where she successfully attained industry approved competencies in conducting, planning and designing competency based assessments for workshops.
Caroline has also conceptualized, produced and delivered courses such as written and oral presentation skills, communication relationship management, business communication, customer service, teambuilding and administered psychometric profiles (MBTI), among others. Her experience in working with public sector training has become one of her training strengths. Participants of her training workshops attest to her motivational, instructional and highly experiential training methodology.
Caroline is also the Assistant Secretary to the Society of Singapore Writers, Advisor to the SMGM Foundation, India and Member of the Business and Professional Women’s Association (S) 3rd Chapter where she lectures on effective business writing and communication skills. She has attained the Diploma in Teaching English to Speakers of Other Languages (TESOL) certification through the London Teacher Training College and also teaches English as a foreign language. Her academic qualifications and wide ranging expertise in the field of communication will certainly enrich the training and coaching programs she conducts.
Singapore Police Force
Central Provident Fund Board
Land Transport Authority
Housing and Development Board
Tanglin Trust School
Diethelm Keller Aviation
RV MediaWorld Pte Ltd
Raffles City Hotel
Civil Aviation Authority of Singapore
Singapore Prison Service